Château Royal
A small wardrobe of hotel pieces for a Berlin boutique hotel: sweatshirt, T-shirts and cap, embroidered and printed, developed and produced in Portugal.
- Sweatshirts, T-shirts, Caps
- Hotel team and guest shop
- Germany
- Development, embroidery, printing and production in Portugal.
The navy sweatshirt, photographed in the hotel. Photograph of the delivered work. Previous work led by our production team.
What was made, and how.
A boutique hotel in Berlin-Mitte wanted a few pieces that belonged to the house: a navy sweatshirt, white T-shirts and a green cap, with the hotel name embroidered at a scale that reads as a detail rather than a logo.
The pieces were developed in Portugal, embroidered and printed, and photographed in the hotel rooms. A second collaboration added a printed T-shirt with a photograph and a short text about the hotel.
The same construction and the same cloth served the hotel team and the shop, so a piece worn at the desk and a piece bought by a guest are the same piece.
- 01
Brief
A short wardrobe in the colours of the house, worn by the team and sold in the shop.
- 02
Development
Heavyweight jersey and fleece sampled; embroidery and print placed and approved.
- 03
Production
Embroidery, printing and production in Portugal, delivered to the hotel.
In context
The embroidered T-shirt, worn in the hotel.
Cap, T-shirt and sweatshirt from the capsule.
Printed T-shirt from the second collaboration.
Planning a programme like this?
Roles, locations, approximate numbers and timing are enough to start.
Answered by email, by the people who will run the programme.