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Role & Form
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Industries

Seven environments. One way of dressing a team.

Each programme is built for the way its roles work: the hours, the climate, the contact with guests and customers. The method is the same everywhere.

Environments
  1. AI concept: a hotel front desk host laughing softly while sliding a key card across a stone counter, in a cream knitted polo under a soft oatmeal linen jacket

    Hotels & Resorts

    One wardrobe for every guest-facing role, property and season. Developed, sampled and produced in Portugal and Europe.

  2. AI concept: a restaurant floor server pouring water from a steel jug along a laid table, in a white cotton shirt with rolled sleeves and a long charcoal apron with brass clips

    Restaurants & Bars

    Host, waiting, bar and floor management wardrobes in one brand language, built for the pass, the terrace and the nightly wash.

  3. AI concept: client advisor in a camel cardigan with arms crossed at a boutique counter, smiling

    Retail

    One store wardrobe for every role, format and country. Developed, sampled and produced in Portugal and Europe.

  4. AI concept: check-in agent in a navy blazer at an airport desk, turning to the camera and smiling

    Aviation & Airports

    One wardrobe for the passenger-facing teams of an airport operator, ground handler or lounge operator, across terminals, airports and seasons. Developed, sampled and produced in Portugal and Europe.

  5. AI concept: a dealership service advisor handing over a car key at a service desk, in a navy knit polo under a charcoal chore jacket

    Automotive

    One wardrobe for showroom, handover, service and brand centre teams, consistent across owned and partner sites. Developed, sampled and produced in Portugal and Europe.

  6. AI concept: a beauty advisor arranging unbranded glass jars on a white counter, in a cream tunic with a mandarin collar and charcoal trousers

    Beauty & Wellness

    One wardrobe for the counter, the salon floor and the spa reception: every role in one brand language, across sites and seasons.

  7. AI concept: a corporate receptionist at a stone desk in an office lobby, in a navy soft-tailored blazer over a cream shirt, a headset around the neck

    Corporate & Venues

    Office and reception uniforms for head offices, members’ clubs, cultural venues, conference centres and stadium hospitality: one wardrobe across every role and site.

Front of house, across all of them

Reception, host, concierge and guest relations roles exist in every environment above. They are a category of roles, not an industry, and they are dressed inside the same programme. Front-of-house uniform programmes

Next step

Not sure which page is yours?

Describe the team and the locations. We will tell you what is realistic and what comes first.

Discuss your programme

Answered by email, by the people who will run the programme.